International serves as the parent brand for International Truck, IC Bus, and Fleetrite. I oversee concept and design for recurring programs across all brands, providing dealers with fresh, ready-to-use content for websites, social media, and dealership environments.
When I’m not developing these programs, I rebuild and expand their content library—creating sell sheets, sales collateral, tradeshow assets, and go-to-market campaigns, among other materials.
Quarterly parts retail program.
Each quarter we focus on one brand pillar and deliver hundreds of ready-to-deploy assets for dealers: POP displays, quarterly-theme videos, parts-specials spots, and a full digital suite—responsive web banners, social content, email templates, and print flyers—to keep messaging consistent and conversion-focused.
Maintenance Campaigns
A tailored suite of assets crafted for each International dealer—fully customized to their market and aligned with the master brand—to power cohesive, high-impact campaigns.
Build your own.
At Clutch Studios, I had the privilege to work alongside very talented CG artists and interactive designers. The configurator is one of the projects where I continuously have the opportunity to collaborate with them.